Value-driven search is increasingly important for travellers. By providing a great booking experience, as a supplier you can improve user trust and consequently benefit from more bookings in the long run. But how to achieve that?
This is something that we at Skyscanner are continuously working on. Last year, we launched a Partner Quality rating feature that aims to help travellers by displaying a rating for each supplier based entirely on travellers’ booking experience feedback from the past 91 days. This feature provides our partners with an opportunity to work towards improving user experience while travellers book their flights.
To improve user trust and work towards delivering value, our partners can access and monitor Partner Quality rating performance within our dedicated Partner Portal. This helps to gain an insight on how customers rate our suppliers' booking sites, fees, level of support, and price accuracy. Partners, who actively monitor and assess the rating are able to identify missed opportunities, improve service, and benefit from increased user trust. Understanding this helps our partners to reduce user complaints and focus on bringing a great booking experience to travellers.
By tracking your Partner Quality rating, our partners get an unrivaled opportunity to benchmark and improve performance, and stand out from the competition.
Ready to take advantage from our Partner Quality rating? Log in to the portal now!