Navigating the complex hotel ecosystem is anything but straightforward. When it comes to distribution channels in particular, accommodation providers are increasingly trying to find a healthy balance between selling through online travel agents (OTAs) and via direct channels (e.g. a hotel’s own website).
Today’s tech-savvy, mobile-first consumers are increasingly choosing the travel services that give them power and control over their trip – and ditching those that don’t. What’s more, they are also looking at digital platforms that allow them to research, plan and book their travel without having to navigate between numerous apps and websites.
This feature discusses the value of loyalty building within the hotels industry, and the different ways that data can be used to enhance customer loyalty and business performance.
In this article, we discuss how hotels can adapt to the mobile needs of the future, and the risks that they face if they don’t.
Vacatia hotels group is now featured on Skyscanner
Highlights as Skyscanner hosts first industry event for hoteliers
The travel search engine will host its first ever hotels event featuring key notes from Booking.com and WIHP Group.
Otel.com partnered with Skyscanner in 2014. We caught up with Rehacan Erus to discuss what has driven the success of the partnership to date and where things are going in the future.
Hotels software and booking engine RoomCloud.net has partnered with Skyscanner to extend their market reach.
The new integration gives WIHP hoteliers an opportunity to be bookable on the World's travel search engine, with over 50 million unique visitors monthly.
BookLogic has partnered with Skyscanner to expand exposure and sales reach for its hotel clients through the leading meta search engine.