Our powerful business planning and analytics tool.

Travel Insight is a unique data set drawn from over 200 million global searches every month and updated daily via a raw data feed to give you a unique insight into what travellers want; both today and up to a year into the future. It provides insights that are particularly beneficial for airline network planning and revenue management, airport route development and travel-related marketing.  

The Travel Insight product by Skyscanner provides us with highly valuable and relevant information, in an easily consumable format. [...] During certain occasions, the availability of the data really comes into its own; for example during peak periods of the year, the information helps us better understand the seasonality of our digital channels.
— Trevor Martin, Head of Revenue Management and Network, Iberia Express

Key benefits of Travel Insight.

  • Our redirect or click-through data gives you up to date insights into customer purchasing preferences. For example, which prices and itineraries are driving sales and receiving the most interest, which can help you further optimise your route schedules.

  • Our travel search data gives you an invaluable overview of what your customers are looking for, including insights into the most popular destinations. This can help you price your routes competitively and identify new opportunities.

  • Our data is geo-tagged, so we know on aggregate where your customers are when they’re searching and when you are losing passengers to a competitor airport or airline. This can help you to understand the catchment areas and plan your marketing campaigns more efficiently.

Trends and analyses from Travel Insight data.

Interested in getting Travel Insight?